On September 27, 2014, AmCham hosted its largest ever Corporate Community Day (CCD), a Corporate Social Responsibility (CSR) initiative involving 87 companies and organizations, 54 events in locations across Singapore, 2,181 volunteers and benefiting over 7,500 Singaporeans. CCD is an annual event in which employees of U.S. organizations based in Singapore volunteer to give back to the community.
Cargill has been actively supporting CCD since its inception. Tying up with the APEX Club of Bukit Timah, its long-standing partner, Cargill’s employees participated in a food distribution which benefited more than 250 elderly and less-privileged people living in the Redhill estate.
Stamford American International School, Cognita, Camp Asia, Emmanuel Stroobant Group, and KKR partnered together by hosting a super chef camp for underprivileged children from the Thye Hua Kwan Moral Charities. The children had a fun time learning how to make pizzas and had a chance to taste their own yummy creations.
General Electric (GE) established Singapore’s first Urban Health Park (UHP), an innovative initiative that uses paintings at the void deck of a building in Bukit Gombak to educate, encourage, and engage residents especially the elderly to live healthily. The artwork displays simple fitness regimes, nutritional advice, and activities to improve physical and mental well-being. GE also donated 60 goodie bags for the needy families and SGD10,000 to South West CDC for further community projects.
In addition to coordinating the events hosted by participating companies, AmCham held its own organizational CCD event. Through the Yellow Ribbon Project, AmCham hosted 80 beneficiaries at the Underwater World. The Yellow Ribbon Project, which aims to help ex-offenders reintegrate into society and assists their families in getting back on their feet, is AmCham’s adopted charity for 2014. Besides AmCham staff, representatives from 8 companies also volunteered at AmCham’s event. Children and adults alike enjoyed the guided tour, ocean colony feeding, and dolphin show. The children were also excited when they received their gift bags filled with drinks from Coca-Cola and treats from Mondelez International.
The U.S. Embassy also hosted its own CCD event benefitting Special Olympics Singapore. The Embassy’s staff and volunteers from the American business community hosted 14 special needs beneficiaries at the APSN Tanglin School where volunteers and the Special Olympics athletes competed with one another in soccer matches.
Additionally, the U.S. Ambassador to Singapore, Kirk Wagar, and other senior U.S. Embassy officials participated in CCD events held across the island. The following are some of the events visited by them.
Ambassador Wagar at Marina Bay Sands’ Event
Marina Bay Sands invited about 15 beneficiaries from the Association for People with Special Needs (APSN) – Centre for the Adults. The beneficiaries had the opportunity to visit the herb garden and enjoy refreshing non-alcoholic drinks mixed by the bartender using these herbs. The event aimed to maximize the learning experience of the APSN’s beneficiaries as they gain exposure to what it is like to work in a real-life environment.
Deputy Chief of Mission, Blair Hall, at Hewlett-Packard’s Event
UN Women brought youths from the Women in STEM program for a field trip to HP premises where they learnt more about the company and explore career prospects in the IT sector. The beneficiaries also went on a manufacturing tour at HP and participated in some hands on activities to see how their products are manufactured.
We want to thank Citi for sponsoring the CCD Thank You Reception and The Fullerton Hotel for being a venue partner for the CCD Thank You Reception.
CCD 2014 Participants:
This is the 12th year that AmCham has organized CCD. The inaugural event was held in 2003, with 6 companies and 450 volunteers. Event participation has increased tremendously since then, as more companies have started new or expanded existing CSR initiatives. AmCham organizes this annual event to encourage member companies and their employees not only to get involved with CCD, but to commit to volunteerism throughout the year.