The State of eCommerce & Lazada in South East Asia

Harishankar Vijayarajan, Executive Vice President & Chief Business Officer, Lazada Singapore

Venue : AmCham Office, 1 Scotts Rd, Shaw Centre #23-03 S(228208) - Stamford American Auditorium

Date : March 22, 2018

Time : 4:45 PM - 6:00 PM

Price : $0.00

2018-03-22 16:45:00 2018-03-22 18:00:00 Asia/Singapore The State of eCommerce & Lazada in South East Asia Synopsis - Brief intro of SEA’s eCommerce landscape by country (uniqueness vs. india/china/us) - Introduction to Lazada and platform operating model (one stop shop for partners and customers) - Importance of a mobile first/tech/data approach to eCommerce - The importance of Logistics to drive reach via eCommerce in a very fragmented geography - Key levers to drive growth in eCommerce (KPIs/inputs) - Case studies of successful brands and merchants leveraging eCommerce to grow in SEA AmCham Office, 1 Scotts Rd, Shaw Centre #23-03 S(228208) - Stamford American Auditorium AmCham Singapore

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Description


Hosted by the Supply Chain, Transportation, & Logistics, Financial Services, and Information, Communications, & Technology Committees




Agenda

4:45 pm – 5:00 pm
             Registration
5:00 pm – 5:05 pm             Introduction of speaker
5:05 pm – 5:45 pm             Presentation
5:45 pm – 6:00 pm             Q&A / Discussion

Synopsis

- Brief intro of SEA’s eCommerce landscape by country (uniqueness vs. india/china/us)
- Introduction to Lazada and platform operating model (one stop shop for partners and customers)
- Importance of a mobile first/tech/data approach to eCommerce
- The importance of Logistics to drive reach via eCommerce in a very fragmented geography
- Key levers to drive growth in eCommerce (KPIs/inputs)
- Case studies of successful brands and merchants leveraging eCommerce to grow in SEA

About Lazada Group

Launched in 2012, Lazada is the number-one online shopping and selling destination in Southeast Asia – present in Indonesia, Malaysia, the Philippines, Singapore, Thailand and Vietnam. As the pioneer of the eCommerce ecosystem in Southeast Asia, Lazada helps more than 150,000 local and international sellers as well as 3,500 brands serving the 560 million consumers in the region through its marketplace platform, supported by a wide range of tailored marketing, data, and service solutions. With over 300 million SKUs available, Lazada offers the widest range of products in categories ranging from consumer electronics to household goods, toys, fashion, sports equipment and groceries. Focused on delivering an excellent customer experience, it offers multiple payment methods including cash-on-delivery, comprehensive customer care and hassle-free returns through its own first and last mile delivery arm supported by more than 100 logistics partners. Lazada Group is majority owned by Alibaba Group Holding Limited (NYSE: BABA).

About the Speaker

Harishankar Vijayarajan
Executive Vice President & Chief Business Officer
Lazada Singapore

Hari is the Executive Vice President & Chief Business officer of Lazada Singapore, responsible for enhancing the presence of brands and retailers on Lazada SG. From 2015-17, Hari was the EVP & Regional Category Leader of Electronics (Mobiles, PC, TV, Camera, Accessories) at Lazada Group. Hari has 15 years experience in technology and eCommerce industry, with extensive global experience across the US (7 years), Asia Pacific, Japan & China (8 years).

Prior to Lazada, Hari was DMM of PC Tablet Accessories/Input Devices and managed key OEM partnerships in Amazon's PC and Accessories business. Prior to Amazon, Hari spent 3 years in IT strategy consulting as Engagement a Manager with Booz & Co in Chicago and 5 years in various roles within Microsoft's regional enterprise sales and ERP divisions based in Singapore.

Hari graduated with MBA from the University of Chicago Booth School of Business and London Business School, a Post-Graduate Diploma in Finance from the London School of Economics & Political Science, and a Bachelor's Degree in Computer Engineering from Nanyang Technological University in Singapore.

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