Gennady Volcheck, CEO, Authenticateit, Nurul Huda Ab Hamid, ASEAN Business Development Manager, Authenticateit, and Christopher Milliken, CEO, Amigos Y Vinos (PengWine)
Hosted by the SME / Entrepreneur Committee
With more marketing platforms made available to businesses these days, a new cloud-based, modular platform is one of the first that enables consumers or any other interested party to access product safety information, authenticity checks for brands implemented serialization and other useful product information through a simple scan of the product’s barcode. It is integrated with World Customs Organization, China CIQ which helps brands to get expedited border clearance and operates in full compliance with industry standards, while adopting GS1 EPC global industry-driven standards.
Find out more on how it utilizes existing GS1 Barcode for consumer engagement and marketing purposes. How would it affect businesses if companies can now track and trace their products, enabling brand owners, border protection agencies, distributors & consumers to trade in a safe and trusted environment?About the Speakers
Entrepreneur, Gennady Volchek was born in USSR and, as a child came with his parents to Australia. All of the business ventures that Gennady has set up had an element of innovation.
He has successfully built and sold a number of businesses, commencing his career when he was 18 years old as a publisher of ethnic newspapers in Australia, then also started a telecommunication company - a pioneer then in new VOIP technology and Satellite Pay TV business in Australia and New Zealand .
From 2011 Gennady is a founder and CEO of Authenticateit the cloud base brand protection and marketing platform servicing clients world recently opened offices in Australia, Singapore, China and Russia.Nurul Huda Ab HamidASEAN Business Development ManagerAuthenticateit
Over 10 years of regional experience in various industries such as Oil and Gas, Equestrian and E-commerce. Involved in new business set up, client management, wholesale distribution, and strong involvement in overseas assignments with responsibilities to lead the marketing and sales division in Asia.
Currently working with Authenticateit to manage ASEAN operations from Singapore and expand the business to other countries such as Malaysia, India, China and Indonesia.Christopher MillikenCEOAmigos Y Vinos (PengWine)
Chris Milliken is a Singapore based food & wine personality; he is a former gourmet chef who is serious about how he blends his wines. Originally from a small town in Ohio, Chris experienced both sides of the United States, from the East to the West coast, and many states in between. Following his epicurean passion and longtime partnership to a jet-setting wife, he has also lived in Melbourne Australia, Santiago Chile, and has since settled in 2008 in vibrant Southeast Asia.
Chris has a Culinary Science degree, Bachelors in Business, Sommelier certification and believes that the best school ever attended has been the school of life. His ever-growing curiosity and interest in different cultures, cuisines, and industries keeps his exploration and education going strong. Traveling the world, exploring and learning about new and different cultures, has also resulted in his pursuit of multiple business strategies and practices.
In addition to running his business in Chile and since arriving in Singapore in 2008, Chris started a new company focused on the sales and marketing of his product, PengWine. This Company is focused on the importation, re-exportation and distribution of wine throughout Singapore and Southeast Asia.
In addition to his love of wine making in Chile, Chris also has a deep passion for the people and products of the countries in which he conducts business and to reinforce his commitment, his Company ‘gives back’ via charitable contributions and voluntary time.
Complementary to his commitment to building businesses, he enjoys time with his wife and two daughters, and their exploration of the diversity of cultures in Asia Pacific.