Marketing & Comms Committee: Changing Asia: Leverage Consumer Shift to Drive Growth

Stephane Alpern, Managing Director, The Futures Company, Asia-Pacific

Venue : Stamford American Auditorium (AmCham Office, 1 Scotts Rd, #23-03 Shaw Centre)

Date : April 19, 2016

Time : 11:45 AM - 1:30 PM

Price : $15.00

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Description

Hosted by Marketing & Communications Committee

The pace of economic growth in developing Asia -- China, India and Southeast Asia -- is slowing dramatically. How can your company drive growth amidst this new context of slower growth?

The Futures Company's latest Global MONITOR survey provides some direction. In this forward looking 45-minute presentation, we will touch on:

- The state of consumer optimism and confidence in developing Asia.
- They key value shifts in China, India and Southeast Asia that are creating new  opportunities for brands and companies.
- Some examples of companies, brands and organizations that are "doing it right" in developing Asia.

About the Speaker:

Stephane Alpern
Managing Director
The Futures Company, Asia-Pacific

Over the last 10 years since he relocated to Asia, Stephane has been advising clients on marketing and innovation strategies.

In his current role as the Managing Director of The Futures Company, Stephane leads the expansion of the business into Asia-Pacific, which involves building a high performing team, identifying new clients and delivering outstanding work. The Futures Company is a global consultancy that helps clients profit from change through a unique a unique combination of forward looking thinking, outward looking inspiration and people centric understanding.

Previous experience includes setting up the global leader in new product innovation forecasting in China. In this role, Stephane helped large multinational clients with their new product launch strategies in China. More recently, Stephane worked for a large marketing services company where he was in charge of leading and growing the partnership with several large clients across Asia-Pacific.

Stephane holds a Masters in Business and a Bachelor in Corporate Law.

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