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Sponsorship is a great way for you to gain exposure, and reach senior and influential members of the AmCham membership – 77% of whom are in regional roles, from some of the most successful companies in the world. It’s also a fantastic way to showcase your brand, your expertise, and thought leadership. It’s also a fantastic way to showcase your brand, your expertise, and thought leadership. With 200 events a year, 7 print and online mediums, and 4,500 members there are ample opportunities for you to get your message across.
Types of sponsorships
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Ad-hoc cash sponsorship: There are multiple opportunities to sponsor an event, a committee meeting, a networking night, a publication and almost anything that the Chamber produces. Refer to the table below, and speak to us to find out more about what ideas we have for you to showcase your brand.
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Strategic sponsorship: A year-long campaign across events, web and print, a strategic sponsorship gives you the most value for your money, starting at the $20,000 level.
Benefits include:
- Your company's logo or print advertisement will be flashed about 90 times a day on the AmCham TV screen, seen by 7,000 of our members
annually.
- Your senior representative will be seated at the VIP table for events he/she attends all year long
- Your company's brochures will be placed at the AmCham reception area
- Recognition as a Strategic Sponsor on www.amcham.org.sg with a logo and link to your company's website.
Unique hits a year: 220, 000.
- Your company logo will be displayed on banners at all 200 events throughout 2012
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Venue sponsorship: AmCham is always looking for a venue for our social events, especially our monthly Networking Nights. We will let our members know all about your venue, post the photos on all social media platforms, and you can choose to offer our members special promotions. Our networking cocktails are usually attended by 100 to 180 people. For more information, click here.
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In-kind sponsorship: Showcase your brand by allowing our members to experience your products and services or free - be it wine, beer, simulators, printing, burgers, and so much more! Your company will be recognised appropriately on our various marketing materials.
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Cash sponsorship
Please note this list is not exhaustive, and most of our sponsorship opportunities are often tailor-made with a client in mind.
Kindly contact us should you want us to give you ideas on how to leverage your brand.
Medium |
Type |
Price/price range |
Audience |
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CEO Roundtable
AmCham can organize a CEO roundtable featuring your senior executive speaking about a topic relevant to your business. Select 20 to 30 CEOs/ heads of companies to be part of an informative breakfast. A great way to showcase your thought leadership.
A favourite sponsorship item among our clients, previous speakers at our CEO roundtables include: Timothy Geithner, U.S. Secretary of Treasury, David Carden, U.S. Ambassador to ASEAN and Michael Zink, Chief Country Officer for Citi, Bob Pickard, President and CEO, Burson-Marsteller, Asia-Pacific.
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Event |
$100 a head for each attendee
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20 to 30 members |
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Co-branded postcard
Feature your logo on our bi-monthly postcard which publishes details on AmCham events.
Previous companies who have used this marketing vehicle include Harley-Davidson, Citi, and Center for Creative Learning.
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Print |
S$3,000 + GST |
All 4,500 members |
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Networking Night
Great for launching a product, service or a new office, sponsor a branded cocktail event to generate awareness about your company. A maximum of 5 senior members of your staff are entitled to attend the cocktail to interact with our members.
- Naming rights of Networking Night
- Sponsor can elect a rep to speak at Networking Night
- Your company brochures can be made available
- Logo placement on the event invitation
- Your company will be featured in our e-newsletter, circulation: 4,500
-Your company will be recognised as a sponsor in the AmCham Membership Directory 2012/2013
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Event |
S$7,000 + GST
(price depends on the venue) |
70 to 100 guests
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Corporate table at Annual Charity Gala
Host a table of clients/employees at our glamorous annual fund-raiser for charity.
Companies that have hosted a corporate table include P&G, Monsanto, Glaxo-Smith Kline and Kraft.
- Logo placement on AmCham website
- Logo placement at table
- Sponsors can select 10 representatives to attend Gala-Your company will be recognised as a sponsor in the AmCham Membership Directory 2012/2013
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Event |
S$3,500 + GST |
About 250 to 300 senior executives |
Exclusive Sponsored Event
AmCham can organize a panel discussion based on a topic of your choice. AmCham will source for speakers that are industry experts, do the marketing and invite our members to a panel discussion at hotel. Sponsor can specify profiles of members to be invited and suggest speakers for the panel discussion.
Benefits include:
- Logo placement on AmCham website
- Brochure placement on attendees' seats
-Sponsor can specify attendee profiles
-Sponsor will be recognised on e-newsletter and AmCham Membership Directory 2012/2013
- Sponsor can keep business cards collected at the event
- 5 representatives from sponsor's company can attend the event, free of charge |
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Event |
For exclusive sponsorship:
$8, 000 for title sponsor of panel discussion/event (attendees do not get charged for attending, event is free of charge for your target audience)
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$6,000 for sponsor of panel discussion
(AmCham will charge attendees the cost of breakfast/lunch)
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60 to 80 members |
Sponsorship of ASEAN Business Outlook Survey 2012
Offer limited to first 3 companies that confirm sponsorship. Only 2 opportunities left.
AmCham’s 11th annual survey, trusted by media and government officials, this is a regional survey conducted by AmCham Singapore of US regional heads in Asia. AmCham will hold a press conference at around August/September of every year to discuss the findings.
Benefits include:
- A print advertisement in AmCham’s print publication to 6,000 senior representatives from business and government
- An opportunity for your company’s senior exec to comment to media at our press conference
- Your company’s logo, blurb and weblink on our website: www.amcham.org.sg/aseanbusinessoutlook
Previous sponsors include Citi and Control Risks. |
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Print and publicity |
$7,000 + GST. |
Singapore government agencies
Regional AmChams
Media
AmCham Singapore members
Circulation: 6,000
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For more information on sponsorship, contact:
Liyana Othman
Head, Communications & Corporate Relations
AmCham Singapore
lothman@amcham.org.sg
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