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Advertising


As the largest and most active international chamber in Singapore, our publications and events provide exciting promotional

opportunities for your company.  

 

When you promote your product or service with AmCham, you are reaching the decision-makers. The majority of our growing

membership is senior executives of some of America's largest and most successful companies.

 

By advertising in our publications, you get access to over 3,000 individual business

executives. Our annual high-quality publications give you even broader reach to local and U.S government and business leaders.


•           75% of our members are senior executives

•           More than 90% of voting members have regional responsibility. 

•           41% are Singaporeans, 22% Americans, 11% Europeans, 6% Australian & 20% Others

 

Industry breakdown

•           25% Business Services

•           29% Industry

•           9% Financial Services

•           37% Others


PUBLICATIONS
Advertising opportunities are available in the following AmCham Singapore publications.


·         E-news - AmCham's email newsletter distributed to our more than 5,000+ members and contacts, every Monday and Thursday.

·         Membership Directory - Our annual Membership Directory includes member listings by company, member surname and

industry. It Incorporates event photos and AmCham information from the previous year. Our membership 
survey indicates that 65%

of members refer to the Directory periodically.


·         Doing Business in Singapore, the Gateway to Southeast Asia - AmCham, in conjunction with the U.S. and Foreign 

Commercial Service, Singapore (CS) publishes an annual Country Commercial Guide which is of particular interest to firms who sell
products or services in Singapore and those considering setting up an office here. It is the most important information piece written

by the CS office each year.


·       The Small Business Directory is an annual guide of AmCham members that provide services and products for small

businesses. The Small Business Directory was conceptualized out of discussions with the Chairs of AmCham’s Entrepreneurship

committee which represents the interest of small-sized enterprises within AmCham. Since the first small business directory was

published in 2009, the directory has grown in popularity, and tripled in the number of entries. In 2011, the Directory had over 90 

entries across 84 full-color pages.



E-news

The E-news contains the latest AmCham news, members’ insights, a recap of AmCham events, as well as news which are useful 

to AmCham’s members and their businesses.  The E-news is published every Monday and Thursday.  Enjoy prime exposure at 

S$750 + GST (member rate) for 2 insertions.


Or take advantage of great value with the inside vertical positions on page 2, at a mere S$400 + GST (member rate) for 2 insertions.

Specifications:

We require soft copy of the ad materials.  You could either provide:


1) Horizontal Banner:

Final Banner ready for upload, in jpeg or gif format (no animated gif, pdf, html, Flash or MSWord format)

Dimensions       :  960W x 90H pixels

Resolution         :  72 pixels per inch

Size                   :  25 – 50 KB

Color Mode       :  RGB


2) Vertical Banner:

Final Banner ready for upload, in jpeg or gif format (no animated gif, pdf, html, Flash or MSWord format)

Dimensions       :  180W x 450H pixels

Resolution        :  72 pixels per inch

Size                  :  25 – 50 KB

Color Mode       :  RGB

 

Please also provide the URL you would like to appear on the advertisement.

 

Materials submission deadline:  Five (5) days before date of ad

 

Cost of advertising - Two insertions (in any two issues, subject to availability):


 

AmCham Singapore Members:

 

Prime Position (Horizontal or Vertical)

 

Secondary Position (Vertical)  

 

 

S$   750

 

 

S$   400

 

Non-Members

 

Prime Position (Horizontal or Vertical)

 

Secondary Position (Vertical)

 

 

S$1,500

 

 

S$   800

*All prices subject to 7% GST

Limitations on repeat advertisements apply and AmCham Singapore members will be given priority for booking.

 

Payment Method AmCham will invoice advertisers after publication. For bookings, please e-mail achan@amcham.org.sg or call April Chan at AmCham on (65) 6597-5731.

Membership Directory


Published annually in September/October.  Print run of about 2500, more than 300 pages, A4. Content includes member listings 

by company surname (includes photo of primary member if desired), member and industry. 

 

Incorporates event photos and AmCham information from the previous year.

 

This is an effective advertising medium: past members’ Evaluation Survey indicated that 32% of members refer to the Directory at 

least once each month for 12 months and 65% of members refer to the Directory periodically.

 

The AmCham Membership Directory is:

·         a quick way to locate personnel and business members of The American Chamber of Commerce in Singapore

·         a valuable source of information for American firms considering investment here

·         a well-utilized resource by business people visiting our AmCham office

 

The Directory is distributed to:

·         AmCham members in Singapore

·         the American Chambers of Commerce in the Asia-Pacific region

·         the U.S. Chamber of Commerce

·         700 business people worldwide who make direct inquiries to the executive office


2012 Advertising rates 

AmCham members

Non-members

Description

Amount (S$)

Amount (S$)

 

 

 

Outside Back Cover               

4050.00

4850.00

Page 1 

4050.00

4850.00

Inside front cover                      

3350.00

4180.00

Inside back cover

2850.00

3560.00

Opp. contents page

2850.00

3560.00

Divider Page

2600.00

3250.00

Run-of-press color  

2350.00

2930.00

Run-of-press b/w

1900.00

2370.00

Half Page, Run-of-press

1350.00

1700.00

Loose Sheet, Insertion Only  

2350.00

2930.00

Booklet Insertion (21-30g)    

2950.00

3680.00

Booklet Insertion (31-40g)    

3500.00

4330.00

Attached bookmarks             

4000.00

4850.00

Subject to 7% GST.  All prices applicable for A4-sized insertion, unless stated otherwise.


Doing Business in Singapore, the Gateway to Southeast Asia


Published annually around June/July.  Print run of 2,500, about 200 pages, A5.


AmCham, in conjunction with the U.S. and Foreign Commercial Service, Singapore (CS) publishes an annual Country Commercial 

Guide which is of particular interest to firms who sell products or services in Singapore and those considering setting up an office

here. It is the most important information piece written by the CS office each year.


¨       U.S. Department of Commerce offices in the U.S.

¨       Delegation members attending the Asia-Pacific Annual Business Outlook Conference held in the U.S.

¨     American business people seeking information on the Singapore market when they visit the Singapore office of the U.S. Commercial Service.

¨       U.S. company exhibitors at Singapore and U.S. trade shows.

¨       U.S. Chamber of Commerce.

¨       American Chambers of Commerce in the Asia-Pacific region.

¨       About 700 corporations who are members of The American Chamber of Commerce in Singapore receive a free copy.  


Why advertise in the Business Guide?

 

¨      Singapore is the 11th largest export market for U.S. exports and the key market in the ASEAN region. The Business 
Guide provides information to U.S. companies interested in expanding into Singapore and the region.

¨       The influential readership. Readers of the Business Guide need high quality business-related and travel-related services 
and product in the U.S. and in Singapore

¨      With an affluent readership, affordable advertising rates, and a long shelf-life, the Business Guide is a cost-effective way
 to maximize your advertising budget.

¨       100 words of free advertorial so you can give even more information to readers in our Advertisers’feature.

¨      Plus, you will be supporting the work of AmCham and the U.S. Commercial Service in their mission to boost
U.S.-Asia trade and relations. 


Publication information


2,500 copies, approx 200 pp, A5, perfect bind, soft laminated cover (full color bleed photo). Contents include: Commercial 

Overview, Key Economic Indicators, Economic Trends and Political Environment, Investment Climate, Investment Incentives, 

Best Prospects, Trade Events Schedule and Contact Listings for U.S. and Singapore Government agencies. All information is 

updated annually by CS and AmCham.


At AmCham we are proud that our guide, Doing Business in Singapore, the Gateway to Southeast Asia has been so well 

received that the CS office in Washington has used our publication as a prototype for other Country Commercial Guides of the

 U.S. and Foreign Commercial Service.

 

2012 Advertising rates


 

AmCham Members

Non-Members

Description

Amount (S$)

Amount(S$)

 

 

 

Outside back cover

3200.00

4200.00

Page 1

3200.00

4200.00

Inside front cover

3000.00

3800.00

Inside back cover

2500.00

3200.00

Opp. contents page

2500.00

3200.00

Opp. Ambassador’s Intro Pg           

2500.00

3200.00

Request for specific page

2500.00

3200.00

Run-of-press color

2000.00

2600.00

Run-of-press b/w

1600.00

2000.00

Loose Sheet (insertion only)           

2000.00

2600.00

Booklet Insertion (upto 40g)

2200.00

2800.00

Attached bookmark

P.O.A

P.O.A

(P.O.A. = price on application).

All prices are subject to 7% GST.


Website Advertising (www.amcham.org.sg)

Ad Banner to appear on ALL Pages

 

 

Position

Size (in pixel)

(1 month)
S$

Rate (3 months) S$

 

 

Member Rate

Member Rate

Home Page (Vertical-Top Position)

150W x 160H

650

850

Home Page (Vertical-2nd Position)

150W x 160H

450

650

Home Page (Vertical-3rd Position)

150W x 160H

250

450

 

 

 

 

 

 

 

 

Position

Size (in pixel)

(1 month)
S$

(3 months)
S$

 

 

Non-Member Rate

Non-Member Rate

Home Page (Vertical-Top Position)

150W x 160H

1300

1700

Home Page (Vertical-2nd Position)

150W x 160H

900

1300

Home Page (Vertical-3rd Position)

150W x 160H

500

900


The AmCham Small Business Directory


The categories in the directory are:

Accounting & Tax

Banking & Financial Services

Catering & Wine

Education & Development

Expatriate Services

Human Resources

 


The AmCham Small Business Directory is:

a quick way to find contact details of small business owners who are members of The American Chamber of Commerce in Singapore

a valuable source of information for American firms considering investment here

a well-utilized resource by business people visiting the Executive Office

 

Publication information:

Published annually.

Print run of 500 with more than 100 A5-sized pages.

A5, soft laminated cover, perfect bound.

Content includes members’ listings by industry as well as company listings.

The directory is a popular choice among small member companies who want to reach AmCham’s influential members and enjoy year-long exposure.

 

The printed directory goes out to:

Small business owners in the AmCham membership community

Business chambers in Singapore

Visitors who enquire at the AmCham Executive Office

The online directory will be uploaded onto the AmCham website and will remain online for 2 years.


Advertising rates

 

AmCham members

Non-members

Outside back cover

$1,000.00

$2,000.00

Page 1

$1000.00

$2000.00

Inside front cover

$900.00

$1800.00

Inside back cover

$750.00

$150.00

Request for specific page

$600.00

$1200.00

Run-of-press colour (full page)

$500.00

$1000.00

Run-of-press colour (half page)

$250.00

$500.00

Attached bookmark

Price on application

Price on application